APA Style

Assauri, S. (2013,2012). Strategic Marketing : Sustaining lifetime customer value (Ed.1; Cet.1). Jakarta: Rajawali Pers.

MLA Style

Assauri, Sofjan. "Strategic Marketing : Sustaining lifetime customer value". Ed.1; Cet.1 Jakarta: Rajawali Pers, 2013,2012. Text.